Addressing core questions about prejudice and stereotyping--their causes, consequences, and how to reduce them--this noted text is now in a thoroughly revised third edition with 50% new material. Written in an engaging, conversational style, the book brings social psychological theories and research to life with compelling everyday examples. The text explores the personal and societal impacts of different forms of prejudice. Students learn about the cognitive, emotional, motivational, contextual, and personality processes that make stereotyping and prejudice more (or less) likely to occur. The book reviews anti-bias interventions and critically evaluates the evidence for their effectiveness. Every chapter concludes with an instructive glossary and discussion questions.
 
New to This Edition
*Full chapter on implicit prejudice.
*Chapters on anti-gay and anti-fat prejudice.
*New or updated discussions of timely topics: how children develop prejudice, structural racism, benevolent versus hostile sexism, how contact reduces prejudice, and more.
 

Todd D. Nelson, PhD, is Professor of Psychology at California State University, Stanislaus. His research focuses on prejudice and stereotyping, with special emphasis on ageism. A Fellow of the Society for Experimental Social Psychology, Dr. Nelson has authored or edited a number of books on social psychology, prejudice, and ageism.
 
Michael A. Olson, PhD, is Professor of Psychology at the University of Tennessee. Much of his research centers on implicit bias, measures of implicit cognition, prejudice reduction, and intergroup relations. He also advocates for and conducts training sessions on diversity, equity, and inclusion. Dr. Olson is past associate editor of Personality and Social Psychology Bulletin and the Journal of Experimental Social Psychology.
 

1. Introduction to the Study of Stereotyping and Prejudice
2. Origin and Maintenance of Stereotypes and Prejudice
3. Feeling versus Thinking in the Activation and Application of Stereotypes
4. Implicit Stereotyping and Prejudice
5. The Prejudiced Personality: Are Some People More Likely to Feel Prejudice?
6. Old-Fashioned versus Modern Prejudice
7. Experiencing Prejudice
8. Ageism
9. Sexual Prejudice
10. Sexism
11. Anti-Fat Prejudice
12. Reducing Prejudice
References
Index