E-Business Enterprise 02.03,9781841122120

E-Business Enterprise 02.03

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Edition: 1st
ISBN13: 9781841122120
ISBN10: 1841122122
Format: Paperback
Pub. Date: 2002-04-26
Publisher(s): Capstone
List Price: $19.95

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Summary

Fast track route to understanding and mastering e-business tools and opportunities

Covers the key areas of e-business, from developing e-business strategies and learning how to complement existing business program to using e-business as a change management tool as well as a competitive weapon

Examples and lessons from some of the world's most successful businesses, including Staples, Travelocity, eBay and COVISINT, and ideas from the smartest thinkers, including Patricia Seybold, Thomas Koulopoulos, John Hagel III, Marc Singer, Thomas H. Davenport and John C. Beck

Includes a glossary of key concepts and a comprehensive resources guide

Author Biography

MICHAEL J CUNNINGHAM is Founder and President of the Harvard Computing Group. He is the author of B2B: how to build a profitable e-commerce strategy; Partners.com and Smart Things to Know about E-Business. Smart Things to Know about E-Business.

Table of Contents

Introduction
Definition of Terms
The Evolution of E-Business
The E-Dimension
The Global Dimension
The State of the Art
In Practice: E-Business Success Stories
Key Concepts and Thinkers
Resources
Ten Steps to Making E-Business Work

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